nobody's holding a gun to your head and demanding you to buy an iphone are they? if they are, then brother, you got a screenplay in the works.
You have a point, no guns are involved, but there is a sort of soft coercion.
Consider cars: on the surface they increase the individual's freedom: he can travel long distances independently whenever he likes. But what are the costs? To own a car you need - besides participation in the money economy - insurance, registration, license, and...a job. The job you need will cost you more things: your time, your energy, possibly your dignity. It will very likely also require you to drive your car even when you don't want to, and prevent you from travelling, or force you to travel, those long distances against your will. The insurance etc. involves giving loads of personal information to various governmental and commerical bodies, not to mention more time spent dealing with them. Furthermore, cars require a network of flat roads, a system of fuel production and distribution, a repair and support infrastructure, and so on, all of which demand more money, more time, more disciplining of populations....now where has the freedom got to?
It's not enough to say "Well I feel free buddy, you're just uptight." That's precisely the kind of winner-takes-all mentality that led to this situation in the first place.
Many Africans live and think collectively and rely upon sharing rather than individualistic success or achievement. In many villages in remote areas of Africa, one finds people that are generally cheerful, content, and live on a day-to-day basis without much anxiety or stress. An average Westerner's fear of even the possibility of unemployment or reduction in standard of living can be a cause of depression and much anxiety. - Shaykh Fadhlalla Haeri
It is that fear of suddenly finding oneself on the bottom of the pile, down there with "them", the unwashed unemployables, that is the gun at people's heads.
And yes I know it's possible to live off the grid.